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NES Classic Sells 1.5 Million Units, Nintendo Apologizes and Explains Shortages

February 1, 2017 by Kris Kittie

A fairly strong sales figure motivates Nintendo to step up production.

Nintendo announced this week that despite widespread shortages, the NES Classic Edition console has reached 1.5 million sales across the globe. This was confirmed by Nintendo president Tatsumi Kimishima, who shared the figure and more insight during the most recent company earnings briefing. 

Kimishima addressed the NES Classic Edition shortages and apologized to both consumers and retailers alike. The executive added that part of the reason why it’s a long time replenish stock is that “some parts require more time to procure.” Kimishima added that Nintendo is “working to increase production” to meet demand.

He also noted that interest in the NES Classic Edition might be a good thing for the Nintendo Switch, which makes its debut this March. “We also see nostalgic interest in these products as an opportunity to draw consumers’ attention to our latest game system, Nintendo Switch.” Kimishima said.

The $60 NES Classic launched back in November and sold out almost immediately, due in part to Nintendo underestimating the demand for the console. It comes with 30 games, including Super Mario Bros, Legend of Zelda, Mega Man 2, and Castlevania. 

 

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Category: UpdatesTag: featured, NES Classic, NES Classic Edition, Nintendo, Sales

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