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The Last Guardian Issued Third, Protective Trademark

March 17, 2015 by Jacob Saylor

After a debacle last month, Sony is playing it safe.

The Last Guardian trademark fell away last month due to negligence on some employee's part, but it was revived before any damage could be caused. It would appear that Sony wants to stay ahead of the game this time around, as they've filed for a third, protective trademark that will assure The Last Guardian's name is safe from plagiarism.

Here's the confusing wall of text that indicates as much:

Word Mark THE LAST GUARDIAN Goods and ServicesIC 009. US 021 023 026 036 038. G & S: Computer game software; Computer game software downloadable from a global computer network; Computer game software for personal computers and home video game consoles; Video and computer game programs; Video game software Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK Serial Number 86562687 Filing Date March 12, 2015 Current Basis 1B Original Filing Basis1B Owner(APPLICANT) Sony Computer Entertainment America LLC LIMITED LIABILITY COMPANY DELAWARE 2207 Bridgepointe PKWY San Mateo CALIFORNIA 94404 Type of Mark TRADEMARK Register PRINCIPAL Live/Dead Indicator LIVE

The Last Guardian's development was abandoned for a short time, revived after fans' outcry. The game, originally slated for release exclusively on Sony's Playstation 3, was oneof the most hyped games of last generation.

We're hoping to hear more about The Last Guardian at E3 in June.

Word Mark THE LAST GUARDIAN Goods and Services IC 009. US 021 023 026 036 038. G & S: Computer game software; Computer game software downloadable from a global computer network; Computer game software for personal computers and home video game consoles; Video and computer game programs; Video game software Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK Serial Number 86562687 Filing Date March 12, 2015 Current Basis 1B Original Filing Basis 1B Owner (APPLICANT) Sony Computer Entertainment America LLC LIMITED LIABILITY COMPANY DELAWARE 2207 Bridgepointe PKWY San Mateo CALIFORNIA 94404 Type of Mark TRADEMARK Register PRINCIPAL Live/Dead Indicator LIVE – See more at: http://www.paradiger.com/sony-files-the-last-guardians-3rd-trademark-application/#sthash.8o9oEi9v.dpuf

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