• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Gameranx

Gameranx

Video Game News, Lists & Guides

  • News
  • Features
  • Platforms
    • Xbox Series X
    • PS5
    • Nintendo
  • Videos
  • Upcoming Games
  • Guides

Halo 4 Hoax Letter Attempts to Shame Game Journalists, 343 Industries, TriplePoint PR

November 2, 2012 by Ian Miles Cheong

Why game journalists need to earn back the trust of their readers.

Journalism, game journalism, trust

This absurd image [link] surfaced some hours ago, purporting what appears to be a letter from TriplePoint PR to a member of the gaming press—congratulating him for being chosen to review Halo 4. 

Despite being debunked as a hoax—quite repeatedly, I might add—the aforementioned is still making the rounds. When it was posted on NeoGAF and Reddit, their readers were quick to point out the various flaws that would implicate it as a hoax, but some parts of the internet (read: Twitter) appear to be gullible enough to believe it quite possibly because they want to. 

As an aside, I’d point out how it's the sort of cynicism that threatens to rot our community (that is to say, the larger gaming community) from within. And some people, like the authors of these particular Protocols of the Elders of Zion, are more than eager to inflame the wound.

I can't ever recall the last time anyone from PR sent me an e-mail congratulating me on receiving my review copy as if it was some kind of gift. Who ever heard of such a thing? There's also the issue of the PR company being completely wrong (TriplePoint doesn't handle Halo 4), the non-existent Terry Graves—whom I'm almost certain they chose as some poetic way of saying the gaming press would be "digging its own grave," as it were—and the use of Eastern Standard Time in a West Coast-based company. It doesn't help that the logo they used of Microsoft hasn't been in use for some months now, either. 

I should also like to point out how—returning to the beginning—it congratulates the reviewer for 'being selected', yet later refers to a contract that was supposedly issued close to a month ago. Which of the two is the actual case? The author himself (I'd add the additional modifier or 'herself' but let's be honest—it was most likely a dude on 4chan) does not seem to know. 

That this obvious forgery has managed to gain as much traction as it has points out the volatility of game journalism's reputation in the regards of gamers, and why we need to start doing more to win back their trust, assuming we ever had it in the first place.

Share this post:

FacebookTwitterLinkedInPinterest

Recent Videos

20 Game Mechanics That SUCK MOST OF THE TIME

20 Game Mechanics That SUCK MOST OF THE TIME

10 Recent Game Levels With INSANE GRAPHICS

10 Recent Game Levels With INSANE GRAPHICS

GTA 6 PC RELEASE DATE LEAKED? CYBERPUNK 2077 NEW UPDATE & MORE

GTA 6 PC RELEASE DATE LEAKED? CYBERPUNK 2077 NEW UPDATE & MORE

10 Recent AAA Games That Actually KILLED IT

10 Recent AAA Games That Actually KILLED IT

Samson - Before You Buy

Samson - Before You Buy

Starfield PS5 - Before You Buy

Starfield PS5 - Before You Buy

10 BAD Games We Actually ENJOYED

10 BAD Games We Actually ENJOYED

20 Hidden Mechanics Discovered in Recent Games

20 Hidden Mechanics Discovered in Recent Games

What The HELL Is Going On With FORTNITE?

What The HELL Is Going On With FORTNITE?

Category: Features

Sidebar

Recent Posts

  • Castlevania: Belmont’s Curse Brings Us To France – To Fight The Spectre Of Joan of Arc
  • Rumor: New Metro 2033 Game Will Be Announced Next Week
  • Marvel’s Guardians of the Galaxy Received A Rating In Taiwan – For Nintendo Switch 2
  • Rumor: Take-Two And Rockstar Have Cracked Down On GTA 6’s Trailer 3 Getting Leaked
  • Metal Gear Solid Movie Moving Forward With Sony – And Dropping Jordan Vogt-Roberts

Copyright © 2026 · Gameranx · All Rights Reserved · Powered by Mai Theme