GameStop may be on the brink of losing its business as more and more publishers flock towards digital distribution, away from the brick and mortar stores of GameStop.
In light of these developments, GameStop has signed an agreement with Blizzard that may keep the company afloat for the next few years, offering customers the ability to buy Blizzard games as download codes and subscriptions at its stores.
"Console digital grew at over 64 percent as GameStop created a unique technology to bring consumers' launch day downloads and opportunities for added content," said J. Paul Raines, chief executive officer for GameStop. "A testament to our strength in this area is that two-thirds of the one million Call of Duty Elite digital subscriptions sold in the first week were sold by GameStop."
GameStop has a preexisting agreement with Activision to push sales of the publisher's Call of Duty Elite digital subscription service.
via The Verge