It looks like Rockstar Games is interested in turning Grand Theft Auto V into a user creation platform, like Minecraft, Roblox, and Fortnite.
Digiday makes this report:
“Rockstar Games has been in discussions with top Roblox and Fortnite creators, as well as dedicated “GTA” content creators, about the potential to create custom experiences inside the upcoming game, according to three industry insiders with knowledge of these meetings, who requested anonymity in order to protect business relationships. These experiences would allow creators to modify the game’s environment and assets to bring their own intellectual property — and potentially their brand sponsors — into “GTA’s” virtual sandbox.”
Digiday also claims that these discussions have so far been open ended, so these creators themselves may not fully know what Rockstar has in mind. It isn’t clear to them if they will be able to bring these ‘custom experiences’ to Grand Theft Auto 6, for example.
User generated content closely follows live service as one of the big ongoing trends in video games. Matthew Ball’s presentation on the state of the video game industry in 2025 explained that Roblox outpaces every other game in terms of engagement because of the high amount of user generated content on the platform.
While one would argue that there’s still more money to be made in live service than user generated content, Grand Theft Auto Online is already a live service game. Rockstar may view user generated content as the next new frontier that their franchise can break into.
This would all be well and good, if not for the other ball that dropped surrounding Grand Theft Auto Online. An anonymous group of whistleblowers have posted a staggering list of allegations against FiveM, the Grand Theft Auto roleplay server that was bought by Rockstar Games to be made official. We just reported on claims that FiveM was victim of a hostile takeover, that some of the devs working on FiveM for Rockstar now leaked the source code to Grand Theft Auto V, and that Rockstar unfairly had the Liberty City Preservation Project mod taken down, when other Liberty City mods breaking Rockstar’s rules were allowed to stay online.
When Rockstar acquired FiveM, it created this narrative and set of expectations that the company had reversed course on their aggressive takedowns of mods and community projects. As FiveM players can attest to, this purchase has been a bust so far, as FiveM has been poorly maintained, and is actually in a worse state before it was acquired.
We don’t know if these rumors about Rockstar’s troubles with FiveM are true. But one could certainly hypothesize that Rockstar considers FiveM a bust, and now wants to approach this idea using the Roblox model instead of the RP subscription model FiveM was using. Or they may be courting Roblox and Fortnite developers because of bad experiences with the Grand Theft Auto role play server and mod devs.
Digiday reported that Rockstar Games did not comment on this story. Based on everything else going on related to FiveM, they may have other priorities right now for sure.
