Rovio Wants to be as big as Disney

Finnish weekly Tekniikka&Talous has reported that Rovio, creator of 'Angry Birds', is planning an initial public offering on the Hong Kong stock exchange by 2013.

Angry Brids is currently the world's most popular video game with over 500 million downloads.

Peter Vesterbacka, Rovio's marketing chief, told the Finnish paper that they have plans to build the company into a media firm that  would eventually rival the market capitalization to that of Walt Disney Co, whose shares are valued at $65.3 billion.

"That is the target. There is no reason why we should not be able to build a company of that size," Vesterbacka said, adding that Rovio's 2011 revenues would be approximately $100 million, compared with $10 million a year before.

This just goes to show you how far a simple concept–that is executed extremely well–can go.