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ESA Promoting Social Change through Video Game Development

August 21, 2013 by Josiah Renaudin

Younger developers will do their best to push social change through games.

Not every story about the video game industry has to be filled with doom, gloom, and violence. Thanks to the work of the Entertainment Software Association, Hispanic Heritage Foundation, HHF’s Leaders on the Fast Track, and many others, minority youths will be given the chance to produce social change through video games. In total, 20 developers, ages 16 to 24, will be awarded grants for creating video games that attempt to solve community-wide issues.

“At the core of the ESA LOFT Video Game Innovation Fellowship is the belief that using technology for social change is essential to not only the advancement of minority communities, but America as a nation,” said Jose Antonio Tijerino, president and CEO of HHF in a press release. “HHF, Black Association for Science and Engineering, BK Nation, and others are thrilled to partner with the ESA, and together encourage social innovation among youth on their terms, through technology and video games.  This program is an embodiment to our tag line of ‘helping a young leader help thousands more’ except in this case it can be millions more.”

How will the best projects be chosen? The criteria points to the game’s vision, creativity, and potential impact on the community. By the time we reach October, the Fellows will present the most solid ideas to influencers and policymakers in Washington, DC.

“The ESA LOFT Video Game Innovation Fellowship will show how games are more than a means of entertainment, but also a tool for change in our society,” said Rich Taylor, senior vice president of communications and industry affairs at the ESA. “We are proud to offer an opportunity that will help create real change in minority communities through the unique platform only video games can provide.”

Sometimes, we have to think outside the box when we’re attempting to bring about social change. Video game development might not be the most obvious way to help push struggling communities forward, but it’s a passion that many youth share. 

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