Disney’s latest earnings report shows a 38 per cent rise in profits at Disney Interactive, the branch of the company responsible for its video game output, on the back of game/toy hybrid Disney Infinity’s success.
For the quarter ending March 31st, Disney Interactive posted revenues of $268 million, up from the $194 million reported for the same period the previous year. Nevertheless, the division is still in the red, with an operating income loss of $14 million though that is down significantly from $54 million a year previously.
This improvement was attributed to the "strength" of Disney Infinity which the company announced in January had sold three million units. Disney Interactive's Japanese mobile gaming business also recorded good growth "due to higher licensing fees from games sales, subscribers and sales of handsets."
Robert Iger, Chairman and CEO of The Walt Disney Company, commented:
"We’re extremely pleased with our results this quarter, delivering double-digit increases in operating income across all of our businesses and the highest quarterly earnings per share in the history of the Company. Our continued strong performance reflects the strength of our brands, the quality of our content, and our unique ability to leverage creative success across the entire Company to drive value."
Disney Infinity 2.0 Marvel Superheroes was announced last month and will introduce the Avengers to the series when the game launches later this year, reportedly in September.