• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Gameranx

Gameranx

Video Game News, Lists & Guides

  • News
  • Features
  • Platforms
    • Xbox Series X
    • PS5
    • Nintendo
  • Videos
  • Upcoming Games
  • Guides

Remedy: Come out with Something that Innovates, You’ll Make More Money

September 5, 2012 by Alex Co

Remedy’s Matias Myllyrine, managing director of the studio, talks how “not working to template” will reap more benefits.

Are you feeling franchise fatigue from the games coming out lately? Do you feel they were built using a "template" of sorts or had bulletpoints ticked off in order to make sure they sell? If so, you're not alone. Remedy's (Alan Wake) managing director Matia Myllyrine thinks so, too.

In an interview with GamesIndustry, Myllyrine states that some people these days are building their games to a spreadsheet like "putting cars through a wind tunnel — they all come out like bullets." 

The analytics guys are doing some great work, and that's import but an interesting thing I've seen, and I'm not terribly worried about it, but it's disheartening that when people start building their games to a spreadsheet it's like putting cars through a wind tunnel – they all come out looking like bullets. They are pretty much the same thing, the only thing that changes is the upholstery. People will figure out that they are self-optimising in this one space when you should be creating and innovating new stuff, not working to a template. There's going to be fatigue with some of that stuff. But if you come out with something that innovates you'll make more money.

While I agree with Myllyrine's sentiment, bringing new and innovative stuff to the table doesn't necessarily mean it will be successful. Just look at games like Okami and ICO which were considered financial underwhelmers at the time but getting their second wind this generation. 

Also keep in mind that the biggest moneymaker this gen has been the posterboy when it comes to "template" games and that's Call of Duty. It might look or play the same every year, but it still manages to sell boatloads of units. 

So, while we do want new stuff, it seems Joe Public isn't necessarily on the same boat, no?

Share this post:

FacebookTwitterLinkedInPinterest

Recent Videos

Crimson Desert: 10 Things YOU NEED TO KNOW

Crimson Desert: 10 Things YOU NEED TO KNOW

Top 50 NEW PC Games of 2026

Top 50 NEW PC Games of 2026

10 BIG New Games That Might Have LEAKED

10 BIG New Games That Might Have LEAKED

Menace - Before You Buy

Menace - Before You Buy

AA GTA LIKE GAME LOOKS EVEN BETTER, STEAM MACHINE DELAYED & MORE

AA GTA LIKE GAME LOOKS EVEN BETTER, STEAM MACHINE DELAYED & MORE

Nioh 3 - Before You Buy

Nioh 3 - Before You Buy

10 Video Game Theories That Made Everyone MAD

10 Video Game Theories That Made Everyone MAD

10 Upcoming AAA Games We Can't WAIT TO PLAY

10 Upcoming AAA Games We Can't WAIT TO PLAY

Is The Gaming Industry COOKED?

Is The Gaming Industry COOKED?

Category: Updates

Sidebar

Recent Posts

  • Rumor: Another Nintendo Direct Is Coming Next Week, With A 3D Mario Announcement
  • Konami Hiring Experienced Devs For Silent Hill And Metal Gear
  • Rumor: Horizon 3 Won’t Be Out For Three To Five Years
  • Starfield PS5 News Won’t Be At The State Of Play, But It’s Coming Next Month
  • Paul Tassi: Marathon Fans Will “Want To Watch” This Week’s State of Play

Copyright © 2026 · Gameranx · All Rights Reserved · Powered by Mai Theme