The developers of Homefront: The Revolution have released a fascinating little video that’s intended to serve as a fictional in-game universe advertisement for a state-run North Korean company called APEX. It’s a play on Apple, of course.
In addition to the video, the APEX Corporation released its 2016 fiscal results and provided some journalists (state sanctioned, of course) with the first model of the new Apex aPhone, a “personalized communication technology for the betterment of our life and society.”
Here’s their announcement:
APEX REPORTS RECORD
FY 2016 RESULTS
NEW biometric technology pioneered by ADVANCED WEAPONS DIVISION WILL BOLSTER RECORD ANNUAL REVENUES FROM CONSUMER ELECTRONICS and communications
RYESONG RIVER, NORTH KOREA – 8th April 2016
APEX today announced record FINANCIAL RESULTS for its fiscal 2016 ending March 31, 2016. The company posted net income of $804.3 billion on yearly revenues of $2.34 TRILLION, driven by growth in consumer electronics thanks to the ongoing performance of the A8 and stunning launch of the new 9x powered by the latest Kaesong processor.
“Apex’s dominance of the global consumer electronics market and communications technology remains unchallenged,” said JOHN Tae-se, CEO. “This year we are proud to announce the expansion of our advanced weapons division based on Apex’s ground-breaking achievements in biometric technology, that will provide the world’s military and law enforcement agencies with the ultimate in reliable, personalized peacekeeping equipment.”