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Average Nintendo Switch Owner Age Revealed

November 9, 2022 by Todd Black

A console for all ages

Misconceptions about video games are as common as many other things in our world, mainly because people love to try and throw shade on video games in an attempt to make them seem lesser and more “toyish” than they are. For example, some refuse to say video games are art because they are “just games” and nothing more. But gamers know the truth. Furthermore, people love to say that video games are just the “playthings” of children, but we know that’s not true either. If you don’t believe us, ask Nintendo about what age range loves to play the Nintendo Switch the most.

In a chart posted by the company, they revealed that the average most-played age range for a Switch owner is between 20-30 years old. Plenty of people older and younger than that have played it also, but the spikes are the heaviest in that range. So much so that if you look at the chart above, you’ll see that the 20-25 range is the biggest spike. Showing that the people who play the Nintendo Switch the most are full-grown adults.

That shouldn’t be too much of a surprise for a fundamental reason. When Nintendo made a name for itself in the 80s, kids and young adults might have been the only ones playing them. But over time, Nintendo grew its brand and its fanbase. So those kids grew up, had kids of their own, and now they’re playing video games. There was also a notion once that Nintendo was the most “family-friendly” console out there, which still holds true in many ways. But they’ve also embraced having more profound and more mature games made over time.

Just in the last month alone, multiple M-Rated titles have been brought to the Switch from third-party developers, not the least of which is Bayonetta 3, a Switch exclusive.

Given that the Switch has now crossed 114 million units sold, it would be interesting to see who bought the most consoles overall. It would appear that those in the 20-35 range are/were the biggest buyers and that they’re still playing the games the system has brought them well into the Switch’s lifecycle.

Plus, thanks to word of mouth, the Switch has a lot of goodwill, and they will keep selling systems for as long as Nintendo keeps making them. So we’ll have to see what happens with the next chart in perhaps a year.

There is a common misconception that Switch users/owners are primarily children, but a new chart provided by Nintendo shows that not to be the case.

The biggest users of Switch are actually 20-30 year olds. pic.twitter.com/wVznfMNEtj

— Stealth (@Stealth40k) November 9, 2022

 Source: Twitter

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