Superdata released a sales forecast today predicting how well the Nintendo Switch will sell this year starting from tomorrow.
The research firm is expecting the console to sell 5 million units by the end of 2017. “Nintendo is gearing up for a slow-and-steady release of its new console,” SuperData said. “Launching much earlier in the year than its predecessors, we expect the Switch to initially appeal mostly to the loyal fanbase, before a broader, more mainstream audience adopts it.”
“The biggest challenge for Nintendo is to convince console gamers to purchase the Switch as a second device, as many have already committed to a PlayStation 4 (53.4 million install base, worldwide) or Xbox One (26 million),” SuperData said.
The firm predicts that Nintendo will be off to a bumpy start due to the cost of the console and the lack of launch titles.
“Asking $300 for a new console without a bundled game is a comparatively higher barrier to entry for consumers, considering that the PlayStation 4 and Xbox One are already discounted and come with a free game,” the firm explained.
There has been no news from Nintendo yet of their predictions, however, they did say that they are shipping 2 million units to retailers from March.