In order to sustain investment in the VR Industry Meta has increased the cost of the Quest 2 by $100.
When it comes to capitalism usually cheaper is what one expects, though Meta heads in the opposite direction. So far the Quest 2 has seen commercial success, having of sold 14.8 million units worldwide. Now Meta plans on hiking up the price.
On August the first Quest 2 headsets will increase. The 128 GB model shall cost $399.99, while the 256 GB variant will cost $499.99. Until December 31, a new purchasers of the headset will come with a free copy of Beat Saber.
How is Meta justifying the price hike? According to the company, increasing the price is necessary to keep investing in VR the way it plans to.
“VR’s momentum is undeniable,” the company writes. “From gaming and productivity to fitness and beyond, VR has become increasingly popular as it positively impacts the ways we work, play, and connect with each other. People have spent over $1 billion on Meta Quest apps, helping to fuel developers’ businesses as they deliver the games and experiences that make VR great.”
Meta continued, stating “At the same time, the costs to make and ship our products have been on the rise. By adjusting the price of Quest 2, we can continue to grow our investment in groundbreaking research and new product development that pushes the VR industry to new heights.”
So, what do these long-term investments look like? Meta said that there will be more to expect in the future, starting with Project Cambria that will begin later this year.
“We have an ambitious VR hardware roadmap, beginning with the launch of our high-end headset, Project Cambria, later this year,” Meta writes. “And we plan to ship new generations of Meta Quest after that.”
What are your thoughts? Is it Justifiable to hike up the price? Let us know in the comments below