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Final Fantasy XIV “Greatly Damaged” the Brand, Admits Square CEO

September 27, 2011 by Josh Harmon

Yoichi Wada told reporters that Square Enix is still committed to fixing up the MMO into something worthwhile.

During a Tokyo press conference today, CEO Yoichi Wada told reporters that he believes "the Final Fantasy brand has been greatly damaged."

Before any of you start hoping for a radical reinvention of the franchise, Wada wasn't talking about the series' recent single-player outings (or Crystal Chronicles, X-2, or The Spirits Within). The CEO was speaking specifically about Final Fantasy XIV, the company's 2010 MMORPG that was overwhelmingly panned by critics upon release. Currently, the game holds a paltry 49 out of 100 on review aggregator Metacritic, with most reviews to date calling it buggy, unpolished, and even incomplete.

In response to this negative feedback, the company announced a renewed commitment to improving the game, completely reorganizing the development team and delaying PS3 version until things improved on the PC. Over a year after the game's release, that PS3 launch is still in question, riding on the Square-Enix's ability to salvage their game.

During the conference, Wada said that this fix-it attitude will carry on until the product – and by extension the brand – have been salvaged. "We'll continue with our reform work, which basically amounts to fully redoing the game, and hope to revive the FFXIV that should have been released."

Via Andriasang.

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