It looks like Halo Infinite will get some crossover content from the Paramount Plus TV Series. As reported in the Washington Post, the game will one day make use of content from the show and will feature a lot more in cross-marketing efforts in future.
We will have some content that is inspired by the show that will be coming out in the game a little bit further down the road.
Brian Jarrard, Community Director, 343 Industries
This is according to an interview with 343 Industries’ community director Brian Jarrard, who explains that although the TV series operates in a canonically different world to that of the game, the Halo Infinite team are currently exploring ways to include the TV series into the wider game universe. However, there’s no specified timeframe for this, which means that fans shouldn’t expect to see any of the TV show-based content in Halo Infinite any time soon.
Since the Halo TV series premiered on March 24th, there’s been little reference to it within the Halo Infinite universe, which had left some players and fans wondering why there hadn’t been more noise from the game at the time of the show’s launch. According to the interview with the Washington Post, it seems that the team at 343 Industries are hoping to turn that around going forward.
We are looking at threads and nods we can bring into ‘Infinite’ because it is a service, and we’ll have the ability to shape and influence experiences and content over time, even though they are technically different universes and timelines. I do think that you’ll see some eventual nods back and forth between the two … to look at ways to pull the show in fun ways.
Brian Jarrard, Community Director, 343 Industries
With players eager for the arrival of Halo Infinite Season 2, it seems that the brand is working hard to make sure it goes from strength to strength in terms of its marketing efforts, in the hope that newcomers to the TV series will make the crossover to playing out the game as well.
