Electronic Arts is a company to be reckoned with. They continually churn out quality titles at a rate that is almost frightening. In the past, EA has fallen under scrutiny, but they've done a good of cleaning up their image within the games industry.
At the DICE Summit, which took place last night, EA creative chief Richard Hilleman had some very interesting words regarding the development and publishing of titles at EA.
"Our games are actually still too hard to learn," Hilleman said during during an on-stage interview, "The average player probably spends two hours to learn how to play the most basic game."
"And asking for two hours of somebody's time–most of our customers, between their normal family lives…to find two contiguous hours to concentrate on learning how to play a video game is a big ask," he continued.
"Every game is an RPG now. You wouldn't make a game without progression and levels and XP. And I think every game is going to be a social game…good ideas propagate."
This information is interesting because it shines some light on the way EA is looking at game development. Hilleman's statement about every game being an RPG shows that EA believes in a much more expansive future for gaming. They're probably right on the money, too: games can't be small anymore, as they then run the risk of being criticized for not having enough content.
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