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1 in 10 Gamers Purchase Microtransactions in Major Titles

December 23, 2014 by Jacob Saylor

It looks like microtransactions are here to stay.

Microtransactions have been the subject of much controversy within the video games industry. There are those who argue that the smaller, more menial additions to video games should simply be provided as an update or patch. On the flip side of this argument, there are also those who say that much of this extra, more miscellanious content wouldn't even exist if developers and publishers weren't allowed to charge for it.

Frankly, video games exist as a creative outlet. I believe that gamers should spend whatever they want on any given video game. I myself have spent a good chunk of cash on Blizzard Entertainment's Hearthstone: Heroes of Warcraft in the form of booster packs, which give players new and powerful cards.

At any rate, just how intense is the microtransaction rage? A new study reveals that a staggering one in ten players spend money on in-game purchases. This study was done using major releases in the games industry, and includes some downloadable content in its statistics. Apparently, 6 in 10 gamers have purchased games that rely heavily on microtransactions to fund post-launch development and operating costs.

The result of these numbers shows that microtransactions are exceedingly profitable. While this data might not accurately portray the popularity of microtransactions, there's no denying that they will be around for years to come.

Check out the graphic for yourself, which reveals many aspects of the gaming world. If you were ever wondering how similar your gaming habits are to others, then this is a good place to start.

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