• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Gameranx

Gameranx

Video Game News, Lists & Guides

  • News
  • Features
  • Platforms
    • Xbox Series X
    • PS5
    • Nintendo
  • Videos
  • Upcoming Games
  • Guides

Small 3D TV Interest Doesn’t Concern Sony

August 8, 2011 by Gameranx Staff

Sony has said that the small interest in 3D technology is not a concern to the company.

Sony has been pushing 3D technology aggressively for over two years now, but it's failed to make a considerable impact in the market. The company, however, aren't fazed by the slow progress 3D TV's are making with consumers.

Simon Benson, the senior development manager at SCEE, told GI.biz:

It’s certainly not a concern for us on the game side, the major reason being… when we’re adding 3D features to a game, it’s not a significant overhead for us. What we’re talking about here is, in some cases we’ve had titles where 3D has been half a percent of overhead. It can literally be the render programmer spending a couple of weeks manipulating it… So often it’s the case of it doesn’t even hit the radar of whether we should or shouldn’t, it can just be done.

Benson added:

We’re not asking people to fork out twice as much here, and I think what probably going to happen over time is it’ll be the case like now, if you try and go out and buy a standard definition TV you probably just wouldn’t be able to.

Sony are set to release an affordable 3D TV set this September, bundled with select PlayStation exclusives including MotorStorm: Apocalypse and Resistance 3.

Share this post:

FacebookTwitterLinkedInPinterest

Recent Videos

Why Assassin's Creed Odyssey Was Almost A Masterpiece

Why Assassin's Creed Odyssey Was Almost A Masterpiece

10 Worst In-Game Decisions I Shouldn't Have Made

10 Worst In-Game Decisions I Shouldn't Have Made

What's The Most Expensive Gaming Thing Ever?

What's The Most Expensive Gaming Thing Ever?

20 NEW Survival Games of 2026

20 NEW Survival Games of 2026

Marvel's Wolverine: 10 Things You NEED TO KNOW

Marvel's Wolverine: 10 Things You NEED TO KNOW

20 RPGs That NEVER REALLY END

20 RPGs That NEVER REALLY END

10 Games Other Game Companies WANTED TO END

10 Games Other Game Companies WANTED TO END

Obsidian's NEW FALLOUT GAME's BIG CHANGE, Ubisoft ON DISCS & MORE

Obsidian's NEW FALLOUT GAME's BIG CHANGE, Ubisoft ON DISCS & MORE

Halo: Campaign Evolved - Before You Buy

Halo: Campaign Evolved - Before You Buy

Category: Updates

Sidebar

Recent Posts

  • Capcom Gives Us Our First Look At The Street Fighter Movie’s Blanka
  • Rumor: Expect A “Fair Bit” Of GTA 6 Next Month
  • Clair Obscur: Expedition 33’s Devs Are “Super Sad” About PlayStation’s Plans To Stop Making Physical Games
  • Pokemon Pokopia’s Expansion Pass Part 1 Revealed: Introducing Bubbly Basin!
  • Final Fantasy VII Revelation Director Trying To Make “Some Kind Of Physical Release”

Copyright © 2026 · Gameranx · All Rights Reserved · Powered by Mai Theme