With the launch of Windows 8, Microsoft went big and wide, replacing the corporate logo and the entire look and feel of the operating system with an aesthetic relying heavily on a rectangle-upon-rectangle, square-on-square design. This corporate makeover soon spread across all platforms where a Windows OS exists: Windows 8, both desktop and on the tablets, Windows Mobile and of course also the Xbox 360 dashboard.
So in a design decision that surprises no one, the new Xbox, Xbox One, will also incorporate this iconic new theme, even for the console’s exterior. The newly announced entertainment center (because Microsoft is clearly positioning the console as something that is not just a games machine) sports a uniform, sleek design more along the lines of a serious piece of home entertainment machinery than it does something you might find in a kids’ room.
Even the new and improved Kinect unit is designed along the new Windows 8 box look, marking the first time Microsoft has created a cohesive aesthetic that spans devices and operating systems, giving everything that’s produced by Microsoft a distinct visual identity.
Image Credits: Boygeniusreport
