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Microsoft Apologizes For Their Executive’s Crass ‘Deal With It’ Attitude

April 6, 2013 by Matt Hawkins

Well that didn’t take long.

Earlier today we reported how Adam Orth, the Creative Director at Microsoft Studios, may have potentially revealed the Xbox 720's need to have an always-on internet connection. Which was the cause for a lot of consternation among gamers, though it was his rather crass and flippant attitude that got everyone all hot and bothered.

From using the deal with it hashtag, to the "electricity goes out too" response when pointed out that internet connections are not the most reliable things in the world. Making matters worse was how Orth scoffed at the idea of living in rural city, where high speed internet speeds are a luxury, and in the process slammed the vast majority of Americans. Including a fair share of the Xbox 360's user base, one must assume.

Well, Orth's employers are now very sorry about the whole thing. Here's their statement, via Larry Hryb, aka Major Nelson:

"We apologize for the inappropriate comments made by an employee on Twitter yesterday. This person is not a spokesperson for Microsoft, and his personal views do not reflect the customer centric approach we take to our products or how we would communicate directly with our loyal consumers.  We are very sorry if this offended anyone, however we have not made any announcements about our product roadmap, and have no further comment on this matter."

The very first response on the associated blog post pretty much sums it all best with:

"Sony should send Adam Orth a gift basket, because he just gave them ALOT of business."

There are countless rumors circulating Microsoft's upcoming Xbox 360 successor, concerning the need for an always on internet connection, as well as how it will supposedly block used games. These, at the moment, are just that: rumors. Though many are afraid of them becoming fact, and there's less anticipation and more dread concerning the Xbox 720.

So Orth's antics on Twitter, which can be best described as career suicide, sure ain't helping matters. As of this writing, his Twitter account remains protected, and he still lists himself as an employee of Microsoft. One has to wonder how long both with be the case.

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