Ubisoft Announces Partnership With Monster Energy Drinks to Promote Assassin’s Creed Origins

Didn’t know Pharaohs drank Monster Energy drinks.

Assassin’s Creed Origins is a little over a month away, and Ubisoft has already done some pretty exciting partnership deals to promote the title.

Assassin’s Creed Origins and Final Fantasy XV cross promotion event saw Final Fantasy XV players enjoy a classic assassin’s attire as well as an Assassin’s Creed-themed festival with players enjoying some of the franchise’s iconic character abilities. This time, Ubisoft decided to do something more unique, partnering up with the global energy drink brand, Monster Energy. Here are all the details regarding the promotion, its prizes and more:

The partnership will be showcased via co-branding on more than 500 million cans around the world and marks one of Ubisoft’s largest retail promotion partnerships* in the company’s 30-year history. Kicking off in late August, the partnership will include multiple prizing categories and possibilities to win, including:

BONUS IN-GAME CONTENT UNLOCKS

Players will have the opportunity to unlock in-game resources, starting currency and weapons via the Monster partnership. Those who purchase select Custom Collector’s cans, four-packs, and ten-packs are able to redeem their codes for the chance to win in-game prizes like Drachma (in-game currency), Animal Resources, World Resources and bonus weapons not available in the game, including the Dust Biter sword, the Face Breaker long stave, the Scepter of Thaati long scepter and Rain Bow.

GRAND PRIZE: DEVELOPMENT STUDIO VISIT

Six grand-prize trips to the development studio will be awarded to eligible fans in the US and Canada. These trips will be for two to the Ubisoft studio in Montreal, Canada. Each winner and their guest will get a behind-the-scenes studio tour. All airfare and transportation will be covered by Monster.*

FIRST PRIZE: ASSASSIN’S CREED ORIGINS CONSOLE BUNDLE

100 Xbox One S consoles and copies of Assassin’s Creed Origins will be given away to fans in the US and Canada who participate in the Monster Energy program. By visiting the dedicated site, fans will be entered to win the Assassin’s Creed Origins console prize package.

Assassin’s Creed Origins releases on October 27 for PS4, Xbox One, and PC.